Client The Bozzuto Group
Project UX Research, Concept Design
Today, apartment searches start online. The Bozzuto Group, a luxury real estate company, was in the digital penthouse. But it wanted to stay one step ahead and rethink its website to focus primarily on enticing people to come in for a tour. The cutting-edge website design was a mobile-friendly, step-by-step search filter with a horizontal-scrolling, Netflix-style, e-commerce-esque search results page and an interactive photo gallery of the communities’ interior and exterior.